Eyeshadow

China Professional Eyeshadow Manufacturer

Evetin is your preferred make up manufacturer
Evetin cosmetics factory specialising in the development and manufacture of colour cosmetics. It is a large cosmetics enterprise integrating R&D, production, sales and service.
The Strength of Cosmetic Factory
The company has standard workshops and modern R&D center and production base, and has a top-notch research and development team, production team and management team. Our production workshops meet the 100,000-level GMP dust-free standard, and are equipped with 12 automated production lines and multiple advanced emulsification and powder press equipment. The laboratory is equipped with multi-functional detection instruments.
Custom Eye Shadow And Accept ODM/OEM Service

The Custom Eye Shadow Series offers a variety of styles, ranging from eye pencils, eye shadow sticks to eye shadow palettes, perfectly matching the preferences and needs of each customer. Evetin can customize eye shadow according to your project needs, whether you are looking for a new eye product or a replacement for eye shadow products.

What Is Eyeshadow

Eye shadow (or eyeshadow) is a cosmetic applied primarily to the eyelids to attract attention to the wearer's eyes, making them stand out or look more attractive.Eye shadow can also be applied under the eyes, on the cheeks, or to brow bones.
The use of eye shadow attempts to replicate the natural eyelid coloration that some women exhibit due to a natural contrasting pigmentation on their eyelids. Natural eye shadow can range anywhere from a glossy shine on one's eyelids, to a pinkish tone, or even a silver look.

The first choice for Custom makeup - - Evetin makeup manufacturer

Experience the power of custom makeup.We create your brand's target audience exclusive formula, meticulously tailored to match your brand's unique skin tone, type, and preferences.(such as skin tone, texture preferences, and product categories), to help you expand into a broader market.

FEATURE 01

Briefing & Consultation

→ Client: Shares product vision (concept, target market, formula type, shade range, packaging, budget, MOQ).

→ Factory: Proposes solutions, timeline, and compliance guidance (e.g., FDA, EU regulations).

FEATURE 02

Formula Development or you can also choose from the factory's formulas library.

→ Client: Approves formula direction (e.g,Vegetarian recipe, cruelty-free, halal, clean beauty) and provides benchmark samples.

→ Factory: Develops custom samples (3-5 working days), conducts stability/safety tests.

FEATURE 03

Sample Approval

→ Client: Tests lab samples (texture, shade, wear), requests revisions.

→ Factory: Refines formula until final sign-off.

FEATURE 04

Packaging & Design

→ Client: Provides artwork or selects from factory’s packaging library.

→ Factory: Manages mold creation (for custom bottles), confirms compatibility with formula.

FEATURE 05

Mass Production

→ Factory:

Raw material sourcing & QC

Batch production (35-45 days)

In-process checks (viscosity, color)

Filling & assembly

Final inspection (microbial, stability)

FEATURE 06

Delivery

→ Factory: Ships goods with compliance documents (FDA, COA, MSDS).

What Does Eyeshadow Do for Your Eyes

Enhances eye color

Eyeshadow can enhance the natural color of your eyes by providing a contrasting or complementary color. For example, green or gold eyeshadow can make brown eyes look more vibrant, while shades of purple can make green or blue eyes pop. Choosing the right color of eyeshadow can make your eyes stand out and draw attention to them.

Defines eye shape

Eyeshadow can be used to define the shape of your eyes and create the illusion of a different eye shape. For example, applying a darker shade of eyeshadow to the crease of your eyelid can make your eyes appear larger or create the illusion of a more defined crease. Lighter shades of eyeshadow applied to the inner corners of your eyes can create the illusion of larger, brighter eyes.

Adds depth and dimension

Eyeshadow can be used to create depth and dimension to your eyes. By using a combination of light and dark shades, you can create the illusion of depth and make your eyes look more three-dimensional. Applying a darker shade to the outer corner of your eyes and blending it into a lighter shade towards the center of your eyelid can create a beautiful gradient effect.

Creates different looks

Eyeshadow can be used to create a variety of different looks, from natural and subtle to bold and dramatic. By choosing different shades of eyeshadow and applying them in different ways, you can create looks that are appropriate for any occasion.

Complements other makeup

Eyeshadow can complement other makeup products, such as eyeliner and mascara, to create a cohesive and polished look. For example, applying a brown eyeshadow to the crease of your eyelid and using black eyeliner and mascara can create a classic and sophisticated look.

Draws attention to eyes

Eyeshadow can draw attention to your eyes and make them the focal point of your face. By applying eyeshadow in a way that complements your eye shape and color, you can create a look that enhances your natural beauty and draws attention to your eyes.

Eye Makeup for Beginners – a Step by Step Eyeshadow Guide

Step 1: Always start with a primer

Just like you prime your face with a mattifying, dewy, or pore-filling primer before you go in with your face makeup products, you need to prime your eyelids too. An eyeshadow primer helps create a smooth and even surface for your eyeshadows to go on. It also helps to increase the staying power of your favourite eyeshadow! Don't have an eyeshadow primer? Don't worry, simply dot a tiny amount of your foundation or concealer and blend it all over your eyelids. Using a foundation or concealer is a great way to conceal any redness or darkness on your eyelids and making it match the rest of your face colour. Not sure how to pick the right foundation shade that will make your complexion look even? Find your shade match in just a few simple clicks on the foundation finder tool. Applying foundation or concealer as an eyeshadow primer also makes your eyeshadow colours look more vibrant!

Step 2: Set the primer with a base colour

Use the lightest matte eyeshadow shade from the eyeshadow palette and apply it all over your eyelid to set your primer and get rid of any stickiness. This will prevent your eyeshadows from creasing on your eyelid. You can use a flat stiff brush. If you want to add some natural-looking colour to your eyeshadow base instead, go in with a soft pink or blush shade from the blushed nudes palette. If you aren't used to applying eyeshadow with a flat brush just yet, you can use your finger to pick up the eyeshadow and gently press it all over your eyelid as well.

Step 3: Define your crease

Add some more depth and dimension to your beginner eye makeup look by using a medium brown or taupe shade from the palette. A simple eyeshadow technique to get the perfect crease transition shade is to load up a small, fluffy blending brush with the eyeshadow shade and running it gently across your crease in back and forth windshield wiper motion. Remember to use a very light hand as you do not want your crease colour to have any harsh lines or look patchy.
Blend the base shade and the crease shade using a clean blending brush for a seamless finish.

Step 4: Highlight your inner corner and brow bone

Use the lightest shade from the eyeshadow palette and run it just below the arch of your eyebrow to make your brows look clean and sharp. Use a light gold or champagne shimmer eyeshadow and apply it using a small and dense brush to the inner corner, close to the tear duct. This makes your eyes look bright, refreshed, and wide open. You can also use a cream, powder, or liquid face highlighter instead of a shimmery eyeshadow to achieve the same effect.

Step 5: Finish the rest of your eye makeup

Take your eye makeup look to the next level by defining your waterline with a kajal, outlining your lash line with an eyeliner, and getting long and fluttery lashes with a generous coat of mascara. Do not go overboard with these three products as you want to keep your makeup look minimal and effortless.
Continue the rest of your face and lip makeup as usual and there you have it!

Basic Rules for Picking Eyeshadow Color Combinations

Go by the color wheel
A basic rule is to pick complementary colors such as red and green, orange and blue, and yellow and purple. These are the colors that play out each other making the shades stand out giving the perfect pop of color!

Choose similar shades
One of the best ways to create versatile looks with the perfect eyeshadow color combinations is to pair similar shades of a color together. You can go bold or subtle by choosing darker and a lighter shade of the color for creating a gradient shadow of colors. It falls within the monochromatic color scheme which is on-trend too!

Pair neutrals with rich colors
Keep the base neutral, black, brown, nude or close to a navy-colored eyeshadow. Pair it up with a colorful tone that complements your outfit or stands out against it. You are free to experiment with rich and colorful shades with the backdrop of a softer neutral shade.

Pair cool with cool and warm with warm tones
Cool tones like blue and green always pair together. Warm shades like peach and rusty orange are warm tones that pair wonderfully well as warm tones. You could play out a symphony of colors to wear incredibly majestic eyeshadow looks with this combination.

Shimmer up the matte
Mixing matte with shimmer is a great way of emphasizing and brightening up your eyes. While matte adds to the definition, shimmer adds depth and warmth to the eyes that give it the stroke of radiance.

Go for a flattering gradient
Using successive gradient shades close to each other helps accentuate the eyes. Take up light, medium, and dark colors from the inner corner to the outer respectively. A seamless blending should play out a chic drama of colors as the light color highlights, medium color provides coverage, and dark color defines the eyes!

Pick shades that complement your eye color
Bring out the natural beauty of your eyes by using eyeshadow color combinations that complement it.
● Brown eyes: Neutral, and warm shades like bronze and salmon brings them out beautifully.
● Hazel eyes: A host of colors like warm pinks, browns, greens, gold, and blues complement them.
● Deep/dark eyes: Play with rich pigments, and bold shades like silver, black, or eggplant color.
● Blue eyes: Soft tones and warm tones equally complement these ravishing eyes; tan, champagne, coral for the warm colors, and any light color will bring out its beauty!
● Green eyes: Give it a pop of tan colors, neutral pinks, browns, or purples for a statement look.
● Grey eyes: Stick to shades of grey and silver with smoky eye looks for best results.

Top 4 Types of Eyeshadow

Powder eyeshadow

The easiest to use of all makeup eyeshadow products, powder eyeshadow is super blendable and highly pigmented. Classified into loose powder and pressed powder, such eyeshadows are the ideal pick if you're aiming at a look with multiple layers.

Cream eyeshadow

Such eyeshadow formulations come in the form of pencils, pots, or crayons. Thanks to their creamy texture, this family of eyeshadows offer intense color payoffs. However, don't apply them on oily eyelids or on sweaty days, or mix them with their contemporaries.

Liquid eyeshadow

Liquid eyeshadows are bottled in sleek tubes, just like lip glosses. Easy to play around and layer with, they dry super soon so might have to quicken the application process by a bit. We'd advise you to stay away from liquid formulations if you have oily lids, since it could lead to creasing.

Glitter eyeshadow

These shimmer bottles are for experimental women who don't fear going the extra mile with makeup. A major eye makeup hit across the globe, hypnotize peeps every time you bat an eyelid at that crazy, boozey all-nighter.

How Does Eyeshadow Work

The basis of a pressed eye shadow is talc or mica, which sometimes consists of up to half the product. Talc or mica is used because it has excellent smoothness.
The following ingredients are all used for their covering power: Powdered kaolin: A smooth, fine, powdered type of clay.
Titanium dioxide: This ingredient provides coverage and gives a product its opaque quality. Binders are essential ingredients, needed to make the shadow adhere to the eyelids. Carefully chosen pigments and preservatives are included in the product as well.
Ti02/mica is the main ingredient used in pearlised eye shadows as it provides a beautiful lustre and is very smooth in texture, so applies easily.
New innovations in eye shadow have seen high-tech lubricants such as boron nitride, originally conceived and used in the electronics and aerospace industries, used in formulas. This ingredient has multiple effects, providing incredible lustre, combined with a very fine, silky texture (it feels slippery to touch), but contrastingly, it also offers excellent adhesion to the skin. Also relatively new and only introduced over the last few years is a silica based pearlised material, which again provides that all important shimmering finish.
The innovation in the processing of eye shadows has moved at a rapid rate and there is now a huge diversity in how an eye shadow appears visually, whether layered with other colours, embossed or de-bossed and presented with varying finishes.

Our cosmetics Factory

Guangzhou Evetin International Biological Co., Ltd. is a large cosmetics enterprise integrating R&D, production, sales and service. The company is located at No. 8, helong Street, Baiyun District, Guangzhou, where transportation is convenient and logistics are developed.
There are over 200 employees in the factory; the daily production volume is over 50,000 units, and the monthly production exceeds 3 million units. We provide professional and efficient OEM/ODM cosmetics processing services, mainly operating high-end cosmetics products such as foundation liquid, mascara, powder, lip gloss, eyebrow pencil and eyeliner, as well as lipstick and lip balm. The company has standard workshops and modern R&D center and production base, and has a top-notch research and development team, production team and management team. Our production workshops meet the 100,000-level GMP dust-free standard, and are equipped with 12 automated production lines and multiple advanced emulsification and powder press equipment. The laboratory is equipped with multi-functional detection instruments. These facilities enable us to have the ability to produce and process high-quality and cost-effective international products.

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Our make up factory Certificate

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FAQ

Q: What is eyeshadow used for?

A: Eye shadow can add depth and dimension to one's eyes, complement one's eye color, make one's eyes appear larger, or simply draw attention to the eyes. Eye shadow comes in many different colors and textures. It is usually made from a powder but can also be found in liquid, pencil, cream, or mousse form.

Q: What are the basics of eyeshadow?

A: Eye makeup for beginners – a step by step eyeshadow guide
Always start with a primer.
Set the primer with a base colour.
Define your crease.
Highlight your inner corner and brow bone.
Finish the rest of your eye makeup.

Q: What is the difference between eyeshadow and eye palette?

A: Eyeshadow is typically a single shade, while an eyeshadow palette contains multiple shades of eyeshadows in one compact. Eyeshadow palettes are more convenient for creating different looks, while single eyeshadows allow you to customize your own palette.

Q: Why do you need eyeshadow?

A: Simply put: it allows you to enhance your eyes and draw attention to them! By using neutral colours, you can contour your eyes and add depth to them, giving you a mysterious look. If you are very confident about your eyes, you can even use glittery shadows and make them the point of your makeup.

Q: Can you use eyeshadow for everything?

A: Makeup has no rules . You can use eyeshadow as a blush , contour and highlighter . Just dip a blush brush into the eyeshadow shade that you want to use as a blush and then swipe the brush on to the cheeks to get a nice blushed look .

Q: How do you apply eyeshadow?

A: Eyeshadow can be applied using various tools such as brushes, sponges, or even fingers. Brushes offer more precision and control, allowing for different blending techniques. Sponges can provide a more natural, diffused look. Your fingers offer the most direct application and can be useful for smudging or blending out harsh lines. Ultimately, the choice of applicator depends on the eye shadow or makeup eyeshadow palettes being used, desired effect, and individual comfort level.

Q: Which type of eyeshadow is best for mature eyes?

A: When it comes to eyeshadow for mature eyes, opting for a creamy eye shadow or eyeshadow with a shimmery finish are excellent choices. The shimmer finish helps to enhance and brighten the eyes, while a creamy, long-lasting formula ensures that your look stays in place all day. Set creamy eyeshadow with a powder to avoid transfer.

Q: What type of eyeshadows do makeup artists use?

A: Makeup artists use eyeshadow and makeup palettes that are highly pigmented, are long-lasting, and can travel well. They also prefer eye shadows that are easy to blend and apply. The most popular eyeshadow textures used are powder, cream, and liquid. Powder eyeshadows are the most commonly used and typically provide sheer to medium color intensity. Cream eyeshadows can provide a more intense color payoff and can also be used to create a base for powder eyeshadows. Liquid eyeshadows are typically multi-use for eye and face and provide more coverage, allowing for bold and creative makeup looks.

Q: Should I wear eyeliner or eyeshadow?

A: The order of application of mascara, eyeshadow and eyeliner is important for successful eye makeup. Start with eyeshadow to create a color base, followed by eyeliner to define your eyes and finally mascara to open up your eyes. By following these steps, you will get an elegant and perfectly done eye makeup.

Q: Which type of eyeshadow is best?

A: The easiest to use of all makeup eyeshadow products, powder eyeshadow is super blendable and highly pigmented. Classified into loose powder and pressed powder, such eyeshadows are the ideal pick if you're aiming at a look with multiple layers.

Q: Is eyeshadow important for makeup?

Q: What do you put on first before eyeshadow?

A: This will even out the skin color of your eyelids if you have veins or discoloration, it will make the payoff of the eyeshadow color and pigment much better and it will make your eyeshadows stay the whole day without fading.

Q: How do I know what eyeshadow to use?

A: Deep/dark eyes: Play with rich pigments, and bold shades like silver, black, or eggplant color. Blue eyes: Soft tones and warm tones equally complement these ravishing eyes; tan, champagne, coral for the warm colors, and any light color will bring out its beauty!

Q: Is eyeshadow eye safe?

A: Most eye cosmetics are safe when used properly. However, it's important to be careful about the risk of infection, injury from the applicator, and use of unapproved color additives.

Q: How do you know which eyeshadow suits you?

A: Depending on your skin tone, you can pick your best eyeshadow palette that emphasizes your undertone. If you have a warm skin tone, use golds, oranges, and reds to emphasize the warmth in your skin. Those with cool skin tones should go with blues, greens, and purples to match the undertones of their skin.

Q: How to apply eyeshadow correctly?

A: Start with the neutral color and place it over your entire lid. Then, you'll want to define your crease (where your lid and brow bone meet) with something complementary for the base. So, for example, say you are using a light brown; you may want to use a slightly darker brown for the crease, then blend it out.

Q: When should you stop using eyeshadow?

A: As a guideline: Foundation, primer, blush and eyeshadow may last up to 2 years. Lipstick should last for one year after it is opened. Eye makeup such as mascara and eyeliner would need to be replaced every three months.

Q: Is it OK to use eyeshadow on your face?

A: Eyeshadow makes an excellent alternative to your traditional cheek powder or cream blush. We all have that palette with bright, bold colors that we wouldn't exactly wear as eyeshadow. However, these same colors often look beautiful when applied as a blush or contour.

Q: Why is eyeshadow attractive?

A: That because women naturally have more color variation around their eyes, eye makeup enhances that and makes them look more attractive. You also can use these cosmetics to increase the perceived size of your eyes so you look younger. Lipstick: Again, this increases the color contrast of the mouth.

Q: What color eyeshadow suits everyone?

A: Neutral and nude eyeshadows are so popular because they easily look good on most everyone and they're a crucial shade in a palette. It's important to choose the correct shades but nude and neutral eyeshadow shades are a must-have in one's makeup arsenal.

Guangzhou Evetin International Biotechnology Co., Ltd. is one of the most professional eyeshadow manufacturers and suppliers in China, featured by quality products and competitive price. Welcome to wholesale OEM eyeshadow made in China here from our factory. Contact us for free sample.